I’ve always believed the right words can do more than just inform—they can invite, persuade, and build trust. From email campaigns to social captions to brand voice development, my work blends creative storytelling with a strong editorial instinct to help brands communicate with heart and purpose.

Person holding an open book on a rocky beach with the ocean and waves in the background.

tl;dr: local interview features for the winston-salem journal

  • Two women and a young girl in a kitchen, one woman holding a tray of cookies, all smiling.

    A feature on Phyllis Caldwell-George, CEO of Financial Pathways of the Piedmont for The Winston-Salem Journal for National Women’s History Month.

  • Portrait of a smiling middle-aged man with light skin, short gray hair, wearing a gray short-sleeved button-up shirt, standing in front of a window with white frames.

    One dad’s experience on the sidelines of his kids’ games taught him a lesson – which he shares in his book, ‘Bleachers.’

  • A person sitting on a chair playing an electric guitar on a colorful, blurred background with streaks of light.

    Budding musician Jay Alexander seeks solace in vulnerability.

SOCIAL Copywriting

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