tl;dr: brand + website strategy for Top Flight Flooring
I developed a cohesive brand and digital foundation for Top Flight Flooring, aligning design, messaging, and systems to support a premium product and a growing business.
tHE FOUNDATION
I built a cohesive brand system from the ground up, defining tone, visual language, and structure so every touchpoint feels intentional, consistent, and grounded in craft.
website design
I designed and built the website with accessibility, SEO, and usability in mind—balancing visual clarity with structure that supports real users and long-term growth.
